Visitors to ATEME’s booth (Hall 1. D71) will be able to find out more about TITAN Playout, which is the ideal answer to the growing demand for tailored video content: enabling both the origination of 24/7 linear TV channels and the easy creation of popup channels for short-term events or personalized programming on D2C/OTT services.
Additionally, ATEME will demonstrate its latest video quality improvements across all codecs and major latency reductions, as well as:
- the latest additions to its feature-rich TITAN modular family and how it helps customers to migrate to full-IP workflows thanks to high-density SMPTE 2022-5/6 and SMPTE 2110;
- its Content Adaptive Encoding set of tools built on Machine Learning algorithms which allow service providers and pure OTT players to reduce bitrate, and so CDN costs, by up to 50% with the same video quality;
- ATEME’s linear/file full microservices converged headend running live on the booth from hybrid cloud and covering all use cases for delivery to any screen, up to and including UHD, HEVC, Dolby AC-4 and DASH for 5G;
- its AMS application, which offers new views like service management and a scheduler for ad insertion/blackout used by content and service providers to monetize their channels’ line-up;
- an end-to-end AV1 processing chain based on TITAN for encoding and decoding using Broadcom’s BCM72180 AV1 set-top box prepping a new era for OTT services;
- its ‘Future Zone’ which will display 8K streams encoded in various use cases by TITAN and how it has a key role in upcoming standards like VVC and AV2 to make this new end-user experience a success.
After months of live trials using the award-winning Kyrion and TITAN solutions, ATEME will also showcase how BISS-CA, the EBU’s open, interoperable and secured standard, allows broadcasters to secure high-value content in contribution and distribution to combat streaming privacy.
Remi Beaudouin, Chief Strategy Officer, ATEME said: “We’ll be exhibiting a number of exciting developments at this year’s IBC, including our new product, TITAN Playout. Ahead of the event, we will also be making our latest white paper “The Single Critical Factor for High-Quality Streaming, Now and Forever’’ available to download which will explain how our technology allows those in the broadcast industry to go beyond the classic cost vs quality debate to enable a simpler and more fundamental concept: value.”
ATEME has provided ENMA with a complete video headend solution based on its Kyrion encoders/decoders and TITAN pure software multiplexer. The system is installed at 12 sites across Egypt to feed ASI signals to DTT television transmitters and the G.703 E3 standard to the existing networks.
During the event, ENMA will use BISS-CA, the EBU Tech’s new standard for encryption – EBU Tech 3292-s1. The standard developed by EBU, in close collaboration with key industry players including ATEME, has been integrated into ATEME’s solutions to ensure secured transmission of ENMA’s feeds to the 12 sites.
Utilizing ATEME’s best of breed technology, Kyrion’s compression capabilities and the efficient software-based TITAN solution, has allowed ENMA to install a high-quality video platform which provides exceptional TV channel encoding from SDI to ASI with video/audio synchronization. ATEME’s solution provides ENMA with premium remuxing capabilities and other benefits including:
• Delivery of high-fidelity video quality to transmitters across the country
• Reduction of OPEX and CAPEX costs thanks to bandwidth efficiency
• Roadmap commitment to deliver future-proof solutions, thanks to the company’s continuous research and innovation.
“Delivering the highest levels of service and quality to our customers is essential,” said Eng. Mervat Hassan Chairman of Broadcast Engineering, ENMA. “Integrating ATEME’s Kyrion and TITAN family will allow us to not only provide outstanding video quality to our customers for the Africa Cup of Nations, but also expand the range of our services in the future.”
“We are happy to provide ENMA with a complete video headend,” added Razik Zaghlouli, EMEA Sales Director, ATEME. “The implemented solution is flexible and future-proof. It is the ideal combination of performance and cost, allowing ENMA to meet its ambitious goals for high quality coverage of an event like the Africa Cup of Nations.”
ATEME has announced the enhancement of its TITAN software suite to lower the total cost of ownership for contribution and distribution video transmissions.
Leveraging a full modular architecture, TITAN can be now used as a universal receiver/gateway/transcoder with low latency and high-density, software-based encoder/decoder on the same server. It supports any input format, all CODECs, any I/O (IP, L-Band, ASI, SDI, baseband over IP) and includes features for high-value-media such as BISS-CA, the EBU Tech royalty free, open standard which secures the content and manages In-Band Conditional Access. A front panel with LCD monitoring and configuration panel is also available for on-field operations. The unique combination of these features makes TITAN the world’s first 100% COTS-based solution for contribution and distribution.
TITAN users will benefit from unique advantages such as:
- Low OPEX with high quality of service: Leveraging ATEME’s award winning stream® algorithm, TITAN produces high quality stream at lower bitrate. It enables content distributors to optimize bandwidth delivery
- Full flexibility: As TITAN natively supports all CODECs and resolutions, it can be easily used for a broad range of use cases from UHD to mobile contribution without adding any additional processes to your operations
- Future-proof and high ROI: ATEME’s active involvement in major video standard organizations makes sure that its TITAN solution is always at the cutting edge of the latest technologies
‘’We are thrilled that the enhancements to our TITAN software will now extend its benefits to contribution and distribution’’, commented Julien Mandel, Contribution Segment Manager at ATEME. ‘’We believe that these markets will enjoy and quickly adopt the great flexibility and ease of scalability that is provided by the TITAN virtualized solution.’’
Using ATEME’s software-based TITAN solution, Pearl TV is testing multi-channel HEVC encoding for ATSC 3.0 including advanced features such as Ultra High Definition, High Dynamic Range video, immersive audio, digital rights management, next-generation emergency alerting, Scalable High Efficiency Video Coding (SHVC) and digital ad insertion.
“Next generation TV gives broadcasters incredible flexibility to deliver content both over-the-air and over-the-top, all in the common Internet Protocol language of the Internet. In Phoenix, we are working to demonstrate how broadcasters can work together to take full advantage of the ATSC 3.0 broadcast standard and also implement new services that will appeal to viewers,” said Pearl TV Managing Director Anne Schelle.
“ATEME is committed to the ATSC broadcast industry,” said Walid El Hamri, VP Solutions & Business Development. “We support several ATSC 3.0 field trials. Our solutions enable broadcasters to reap immediate ATSC 1.0 gains and utilize technology that does not need to be repurchased for the exciting ATSC 3.0 future.”
TITAN offers superb video quality for ATSC 1.0 applications and seamless migration to the future ATSC 3.0 ecosystem. High Efficiency Video Coding and SHVC are fully-supported and used in several next-generation TV test sites.
ATEME software is server-agnostic and can run on any private/public & on/off-premises Cloud infrastructure with the same benefits and value proposition. License mobility is inherent.
Dr. Mickael Raulet, Director of Research & Innovations added that “ATEME is proud to support the Phoenix Model Market project. We are proactively collaborating with the Pearl TV team and other technology companies to demonstrate the delivery of new broadcast consumer services and the real-world capabilities of the new ATSC 3.0 standard.”
At the 2019 NAB Show, ATEME will present a portfolio of next-generation video compression solutions at South Hall Booth SU6005.
Using ATEME’s software-based TITAN solution, NAB/CTA is testing multi-channel HEVC encoding for ATSC 3.0 including advanced features such as UHD, HDR, DRM, next-gen emergency warning, SHVC and digital ad insertion.
In addition to superb video quality allowing NAB/CTA to deliver the ultimate viewing experience, ATEME’s solutions offer the following benefits:
- Support for the entire ATSC 3.0 ecosystem
- ‘Blink-of-an-eye’ migration path to ATSC 3.0, HEVC or SHVC (Scalable HEVC)
- Flexible Architecture: TITAN is server-agnostic and can run on any private/public & on/off-premises Cloud infrastructure with the same benefits and value proposition. License mobility is inherent.
“ATEME is very committed to the ATSC broadcast industry and we support several ATSC 3.0 field trials,” said Chad Hassler, VP North America for ATEME. “Our solutions enable broadcasters to reap immediate ATSC 1.0 gains and utilize technology that does not need to be repurchased for the exciting ATSC 3.0 future. We have assembled a dedicated sales and service team to bring our advanced technology to the US broadcast market.
Dr. Mickael Raulet, Director of Research & Innovations added: “ATEME is proud to support NAB/CTA. We collaborated to implement our advanced technology in the Next-Gen TV test station and to seamlessly demonstrate the delivery of new broadcast services and the real-world capabilities of the new ATSC 3.0 standard.”
The project aims to extend the reach of HD services throughout Estonia and introduces new packaging formats.
TITAN, ATEME’s complete distribution solution, enables Telia Estonia to enhance its OTT offering with the following benefits:
- Premium Video Experience: ATEME’s STREAM© algorithms maintain content fidelity at minimum bitrate. It enables Telia Estonia to extend the reach of its HD profiles to the most remote households and significantly improves the quality of service.
- High Density, Low Power: TITAN, a pure software-based encoder that can run on any COTS or virtualized server, enabling Telia Estonia to quickly deploy high quality live channels. With the integrated E3 CPU-GPU processing capabilities of the VCA boards, TITAN delivers up to 60 full HD profiles per RU, reducing power consumption to a few watts per channel, while maintaining high encoding fidelity.
- Operational Efficiency: Used with AMS, service oriented and scalable ATEME management system for all TITAN applications, TITAN simplifies deployment and operations.
“When looking to expand our existing OTT channels offering, the key requirement was compression efficiency, backup requirements and solution simplicity. We can survive complete loss of one site and have automatic switchover to a backup site without customers even noticing,” said Oliver Mändla, Broadcast Solutions Team Leader at Telia Estonia. “The choice of ATEME’s solution not only meets all our technical and cost related requirements but also provides intuitive and predictive operations, a committed roadmap and a futureproof all-inclusive engagement model.”
“Telia Estonia is a major reference in the region and rewards several years of product investment.This success demonstrates the excellent execution of our local teams, who continue to delight our customers every day.” said Igor Stankovic ATEME EMEA Sales Manager.
ATEME worked with their Australia and New Zealand distributor Amber Technology to design and deploy the Sky Racing system utilising the industry-leading Kyrion encoders. This enabled Sky Racing to take advantage of the superior video quality contribution of video content to and from horse racing venues to their production facilities at ultra-low latency. In addition, Sky Racing has also opted for a MPEG-2, H.264 headend for their DTH distribution services. Utilising ATEME’s software-based TITAN Live solution, Sky Racing now distribute SD and HD video statistically multiplexed, and generate all profiles and protocols required for delivery in primary and redundant services.
In addition to superior video quality allowing Sky Racing to realise satellite bandwidth savings, ATEME’s solutions offer Sky Racing the following benefits:
- Flexible and complete offer for seamless, cost-effective redundancy models
- Delivery of the best possible video quality at low latency, enabling a premium viewing experience on any screen
- Cost reduction through simplified integration in customer ecosystem and applications
- Direct access to a dedicated and growing local engineering team
“Racing and sports content are of the most difficult to compress, especially when you need to preserve the picture quality while minimising latency. ATEME provided us with an ideal solution for distribution of live racing, sports content including EPL & European league football and low bitrate wagering data distribution with superior video quality, with shared bandwidth to deliver highest quality at lowest cost of delivery” said Dennis Dovale, Technology Manager (Media) at Sky Racing. “We are now equipped with best-in-class video technology, lowest latency in market and unparalleled on-the-ground support,” he added.
“We’re really super excited to work with the team at Sky Racing on the HD refresh and expansion of its DTH headend. There is no better facility to push our equipment to its limits due to its diverse workflows and focus on latency reduction. The successful deployment of the TITAN and Kyrion solutions at Sky Racing are testament to the quality our solutions and the dedication of our Australian engineering team,” said Will Munkara-Kerr, Australian Country Manager for ATEME.
Commenting on the project, Amber Technology Managing Director Peter Amos said “ATEME represents a significant advancement in the way broadcast media is delivered to a rapidly changing market. The Sky Racing solution is an exciting example of what is possible with ATEME.”